Changing the name of a Facebook business page is pretty straightforward, but there are a few rules and limitations you’ll need to be aware of. Here’s the step-by-step:
You must be an admin on the page to change its name.
The new name must follow Facebook’s Page Name Guidelines (no misleading terms, excessive punctuation, or violating words).
If your page is verified, the name change may require extra verification.
Facebook may review your request before approving it, which can take up to 3 days.
You can’t change your name too drastically without risking rejection (e.g., “Debi’s Flower Shop” to “Niagara Roofing Ltd.” might be flagged).
Log in to Facebook as yourself (not as the page).
Go to your business page.
In the left-hand menu, click Settings (on the classic interface) or the gear icon in the bottom left.
Select Page Info from the settings menu.
In the Name section, click Edit.
Enter your new page name.
Click Review Change.
If it looks correct, click Request Change.
Facebook will review your request. If it’s approved, your followers may get a notification about the name change.
If denied, you can appeal or try a modified version that’s closer to the current name.
💡 Tip: If you’re making a significant rebrand, you might want to post an update to explain the change before or right after it goes live—this keeps followers from getting confused or thinking the page is spam.